Maximize Success by Engaging the Right Advocates for Your Investment Project

Ian M. Smith
12.12.2024

Every investment has its strengths and challenges. Engaging both internal and external advocates early ensures timely completion, minimizes costs and risks, and maximizes the project's potential.

Why Businesses Invest
Businesses invest for various reasons: expanding to new markets, scaling production, meeting consumer demand, or addressing operational needs like lease expirations or workforce growth. But no matter the motivation, planning with strategic advocacy is critical for success.

Internal advocates play a critical role in championing the project from inception to execution and post-investment evaluation. They align teams around a cohesive strategy, assess the business impact, and address essential questions: What’s the ROI? What are the tax implications? What resources—people and external partners—are needed? By seeing the big picture, internal advocates communicate the project’s importance to leadership and stakeholders while leveraging team strengths to ensure success.

External advocates, such as community leaders, who provide insights into local dynamics, identify risks, and help create win-win solutions. They guide businesses through workforce development, permitting processes, tax implications, and alignment with community plans. External advocates also help businesses address potential challenges, such as community perceptions or operational impacts, while highlighting resources to support future employees and ensure long-term success.

When starting a new investment project, prioritize assembling a team of skilled internal and external advocates. Their combined expertise can transform challenges into opportunities, ensuring your business thrives.

For more information on how we can support your business click HERE.

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